†Research Reports in pdf format:
Technical Note on Response Rates
City of Aiken Mayor† Election Analysis
2014 Exit PollóPictures
2012 Exit Poll
and the 2012 SC GOP Presidential Primary
USCA Student Socialization Survey
2010 Exit Poll
2009 Tel Survey
2008 Exit Poll
2007 Tel Survey
2006 Exit Poll
2005 Tel Survey
2004 Exit Poll
2003 Tel Survey
2002 Exit Poll
Public Opinion in Aiken County, 1991-2012: A Research Report by
students in the Spring 2013 Public Opinion Class (under construction)
Who are we?
Social Sciences & Business Research Laboratory (SSBRL) is the
product of collaboration from both faculty members and administrators to
provide an institutional research setting for the University of South
Carolina-Aiken community, the greater CSRA, and beyond. The SSBRL
supports student learning, scholarly research, and community service by
providing the facilities and expertise to produce professional quality
surveys using a wide variety of formats, from focus groups to telephone
surveys. We share findings from public surveys so as to increase
knowledge about public opinion in the region. (See links to the left.)
the near future we plan to provide Web based surveys that can quickly
tap public opinion for a variety of demographic groups. Look for
"Aiken County Opinion Net" in the year to come!
†† Who uses the SSBRL?
SSBRL provides academic support for the College of Humanities &
Social Sciences, the School of Business, and other units of the USCA
community who require empirical research in their course work or one's
own personal research projects.
SSBRL conducts research for private businesses, industries, government
or community agencies, and private individuals, including political
candidates. Typical research designs employed include mail out and
telephone surveys as well as focus groups.
study for a major bank in Aiken County
group of affluent consumers in Augusta to see what attracts them to Aiken
of successful retail outlets in attracting Augusta consumers
and training needs for a major governmental employer in the county
lost retail sales in the county to Augusta
that realtors have for lending institutions in Aiken
groups on patient satisfaction for a major medical provider
impact study of an annual crafts fair
of member desires in a major private recreational organization
Economic impact study of moving
administrative offices to a new location
Needs assessment for a day-care center
Human service needs assessment for a major
specializing in survey methodology, conduct demographic research gaining
experience while increasing their knowledge of computer science,
research methods and building interpersonal skills.
†† How can the SSBRL serve
SSBRL will work directly with members of the USCA community by providing
suggestions and/or designing research exercises and projects.
SSBRL will assist students in performing those exercises/projects and
allow students to use its facility as a means of conducting research.
SSBRL will serve as a resource to the USCA community in meeting their
own research needs.
SSBRL will offer its facility and staff to the greater public for hire
to conduct individual survey research needs.
†† How much will the
research cost and what standards apply to our work?
SSBRL's personnel will design, conduct the survey and provide analysis
in both a timely and cost-effective manner.
public opinion research we perform meets the standards of ethics under
the American Association of Public Opinion Research (http://www.aapor.org/pdfs/AAPOR_Code_2005.pdf)
†† Questions? Email
or call us!
further information contact:
Matt Thornburg, Assistant Professor of Political Science
SSBR Lab Chair
Bob Botsch, Distinguished Professor Emeritus of
SSBRL Chair Emeritus
The Social Sciences & Business Research
The University of South Carolina Aiken
471 University Parkway
Aiken, SC 29801
of South Carolina Aiken
Copyright © 2006-16 by the Board of Trustees of
the University of South Carolina.